not gonna fly: hyperink, ebooks from everyone

May 2nd, 2012 § Comments Off on not gonna fly: hyperink, ebooks from everyone § permalink

i like books, i like blogs, i like long tail models, but i don’t think this will work:

With the “Blog To Books” program, Hyperink assigns a staff editor to curate a blogger’s posts, structure them into a narrative format, and then create a book in PDF, epub, and mobi formats.

from: Techcrunch

it’s not the amount of work really, but the available supply and demand – there is not much of either:

  • i’d guess there is less than 20k blogs that will ever want to create a sellable ebook
  • i’d guess that each of them will sell 50 ebooks, mainly as gifts for their friends

it saddens me when investors and media pump up the expectations of otherwise interesting startup teams. sure you can argue that if the team is right, they will pivot from this idea anyway. but in b3c marketplace businesses like this, it usually takes a lot of energy to get enough disproof that you can actually decide to pivot.


Creative is in Detail

March 14th, 2012 § Comments Off on Creative is in Detail § permalink

Spine of the Americanized Encylopedia Britannica

Image via Wikipedia

I spent some time last weekend creating my first e-book. I’ve done hardcopy books before, but e-pub is a new thing for me.

Converting couple thousand pages of text into a book that I can read on my iPhone was fun, and it remembered me just how much work goes into getting all the details just right. If you don’t do them, it’s not a book anymore – table of contents, named index, both cross-linked to correct pages, cover design, font sizes, headers and footers,… as a reader, i really appreciate these ‘features’, and I miss them when they are not in.

As I was programming these features (because doing it manually in some Adobe software would be just too long give the size of the book), I realized that it’s not much different than programming a web site – getting core content online is easy, but these days to actually call it a website, it has to have so many more features working hand in hand with the content, that it takes 5x longer to do it than it did 10 years ago.

and I realized it’s the same with any creative industry / work – there’s so many details in every good picture or motion picture, that a random viewer can’t really grasp, but she will nevertheless recognize ‘good’ from ‘bad’ based on them. Print is just the oldest ‘industrialized’ creative industry, and web the youngest.

This is why this is sad news – there will never be as much effort put into making such large volume so useful, as EB was for over 200 years.

Encyclopaedia Britannica Gives Up On Print Edition

Encyclopaedia Britannica will stop publishing print editions and go digital-only – a huge step for the encyclopedia which has been in print since 1768. The sales of Britannica print editions has been on the decline since 1990, when 120,000 32-volume sets were sold.

We need this to understand how you use our service - you can take it out if you like. Cheers, your Blogspire team.



Enhanced by Zemanta

Best Book for Entrepreneurs

October 6th, 2010 § 1 comment § permalink

OK, So I have a wish.

I wish there was a publisher who would gather best posts from best business/entrepreneurship/marketing bloggers and publish them as an eBook, so that fresh entrepreneurs can read all about their future in advance. I guarantee it will boost innovation like anything!

Here’s my list, add to it, and if we come up with decent Table of contents, maybe it will write itself 😉

Enhanced by Zemanta

Where Am I?

You are currently browsing entries tagged with E-book at Rational Idealist.